The Seed Stage - formerly "the June Podcast"

Data is your competitive advantage in Product-Led Growth | Elena Verna (Miro, Reforge, Surveymonkey)

May 7, 2023

53:40

Creator website

Episode guests

Elena Verna

Highlights

AI Chapters

Episode notes

How to Improve Your Monetization Model

01:57

How to Optimize Your Pricing Model

04:14

Introduction

2min

Elena's Soloprene Newer Journey

2min

The Importance of Product Led Growth Models

3min

The Importance of PLG in B2B

4min

The Role of Data in Product Led Growth

4min

The Importance of Data Analytics in B2B SAS

4min

The Cost of Complexity in B2B Analytics

3min

How to Segment Your Acquisition Targets

3min

How to Measure Your Aha Moments

3min

10.

How to Improve Retention and Monetization With Data

4min

11.

How to Invest in Behavioral Analytics

2min

12.

How to Use Data to Leverage Productivity

2min

13.

How to Scale Your Product Development

5min

14.

The Importance of Personalization

3min

15.

The Importance of Personalization in Product Lead Growth

2min

16.

How to Optimize Your Pricing Model

4min

17.

How to Improve Your Monetization Model

2min

18.

The Impact of Awareness Changes for Minister's Office

3min

Today Elena is an expert in PLG models for B2B companies.

Elena was a growth Advisor to companies including Krisp, MongoDB, and Maze, and a Board Member at Netlify.

Prior to that she was CMO & Advisor at Miro, SVP for Product & Growth at Malwarebytes, and

SVP at SurveyMonkey.

She’s also an angel investor and Reforge program creator.

________________________

Where to find Elena Verna

Twitter: https://twitter.com/ElenaVerna
Linkedin: https://www.linkedin.com/in/elenaverna/
Website: https://www.elenaverna.com/

Where to find June

Twitter: https://twitter.com/JuneDotSo
Linkedin: https://www.linkedin.com/company/juneso
Website: https://www.june.so/

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