Inside the Strategy Room 164. Mauro Porcini, PepsiCo's senior vice president and chief design office
41 snips
Jun 28, 2023 Chapters
Transcript
Episode notes
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Introduction
00:00 • 2min
The Importance of Attention in Innovation and Design
01:49 • 3min
The Importance of Humanity in Innovation
05:07 • 3min
How to Embed Human-Centered Design Into a Company
08:15 • 5min
The Difference Between Alignment and Commitment
13:02 • 4min
The Importance of Market Access in Innovation
16:35 • 2min
Building a Multi-Year Horizon for Design Thinking
18:13 • 5min
The Three Lenses: Vision, Visibility, and Viability
23:07 • 1min
The Four Lenses of Design Thinking
24:21 • 2min
The Importance of Diversity in a Team
26:37 • 2min
How to Apply Human Centric Innovation in the Public Sector
28:32 • 4min
The Role of Design in Delivering Better Services and Products
32:26 • 3min
The Importance of Human-Centered Design
35:09 • 4min
How to Make a Transformation Work for You
38:57 • 5min
The Importance of Teamwork
44:24 • 5min