OPERATORS

E007: Luck & Timing, Our Worst Investments, Product Diversification, Facebook Conspiracy & More

Jun 7, 2023

01:13:59

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Episode notes

Introduction

2min

How to Be a Successful Surfer

1min

How to Unlock Luck

2min

The Importance of Time in the Game

2min

The Worst Things to Ever Happen to Your Business

2min

The Shitstorm That Floods in When Someone Fakes a Story

2min

The Best Idea Ever

2min

The Importance of Working Together

2min

The Importance of a Second Data Point in Brand Development

2min

10.

The Worst Idea: Big Waste to Spend

2min

11.

The Bad Decision to Kill a Bad Idea

3min

12.

How to Kill the Air Fryer

1min

13.

Ridge's Air Fryer Strategy

3min

14.

Sean's Thoughts on Acquisitions

2min

15.

How to Save Your Audience Money

2min

16.

The Importance of Diversified Spending

2min

17.

How to Make Money on Facebook

2min

18.

Facebook's Demand Capture Tool

2min

19.

How to Make Money on Facebook

2min

20.

The Top 50 in Facebook Spend

2min

21.

The Importance of Trust in Analytics

2min

22.

Facebook's Demand Capture Theory

2min

23.

The Conspiracy of Facebook's Top of Funnel

2min

24.

How Facebook Created Other Campaign Objectives for Hits and Giggles

2min

25.

How to Cut Spend in June

2min

26.

How to Use Ads to Drive Incrementality

4min

27.

Facebook Is a Modern Advertising Platform, Right?

2min

28.

How to Maximize Q for Your Website

2min

29.

How to Get People to Engage With Your Videos

2min

30.

How Media Buyers Win More

2min

31.

Facebook's Conspiracy Theory

2min

32.

Facebook's Model Isn't That Advanced

2min

33.

Facebook's Design for the Long Tail of Advertisers

2min

34.

How to Win in a Way That Coincides With Your Interests Running Counter

2min

35.

How to Grow a Pie

2min

36.

The Worst Thing I've Ever Doed for My Business

4min

37.

The Importance of Partnership Mentality in Wholesale

3min

(01:15) The role of luck in success

(04:25) Time in the game matters

(08:45) Worst things we've done as a business

(09:30) Sean- It got legal

(10:50) Matt - Shut it down

(16:15) Two hero products confuse pixels (20:00) Jason - Driving garbage traffic

(25:00) HexClad product diversification

(27:30) Homepage takeovers suck

(30:30) Advertising diminishing returns

(33:50) Facebook scammers

(38:15) Facbook - BOF, MOF or TOF

(46:19) Amazon advertising inefficiencies

(01:05:21) Mike - Worst business bets

In the world of eCommerce, a legendary WhatsApp group is rumoured to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The worlds biggest brands have denied its existence for years, until now. Three titans known as "Operators" are leaking the secret contents in an effort to share its wealth of knowledge with people like you.

Each of the 9 figure operators use Northbeam to measure everything and scale everywhere.

Visit Our Website: https://www.9operators.com/

Sean (Host) https://twitter.com/SeanEcom

Jason (Host) https://twitter.com/JasonPanzer

Matt (Host) https://twitter.com/mbertulli

Mike (Host) https://twitter.com/mikebeckhamsm

Finn (Producer) https://twitter.com/finn_radfordNorthbeam (Partner) https://twitter.com/northbeam

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