E007: Luck & Timing, Our Worst Investments, Product Diversification, Facebook Conspiracy & More
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How to Maximize Q for Your Website
Do you think someone getting an impression in June is going to remember that and consider it all the way until December? I would say like 20% of our customers just buy when they find out about it. But most are like long consideration windows. They will spend until what about the argument? What about the argument that we don't want to cut too much because we've got to keep traffic coming, you know, getting people in the funnel to maximize Q for. That's a consideration window question and that's brand by brand.
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