Built to Sell Radio

Ep 275 Adii Pienaar - How a Simple Strategy Led to a 35% Higher Valuation for Conversio

Feb 26, 2021

01:03:30

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Episode notes

Introduction

3min

How Convergio Built Email Marketing Information for E-Commerce Brands

3min

How Receiptful Built a Successful E-Commerce Platform

2min

The Switzerland Structure and the Risks of a Single Partner Supplier

3min

How Cold Conversion Triggered You to Sell Your Company

2min

How to Reach the Top of What You Thought You Might Be Able to Do With Your Company

2min

How to Sell Your Email Marketing Platform to Financial Buyers

3min

How to Grow a SaaS Solution

2min

The Evolution of Shopify

2min

10.

How to Sell a Software Business

2min

11.

Maximize Value: A Deal That Makes Sinn

2min

12.

How I Accepted an Earnout

2min

13.

How Inar Takes a Business to Market

3min

14.

What Is a Bite?

4min

15.

The Risks of Going to a Big List of 150 Potential Acquirers

3min

16.

How to Be a Successful Remote-Distributed Team Leader

3min

17.

The First Round of Letters of Intent

2min

18.

How to Get More People Engaged in the Bidding Process

2min

19.

The Difference Between a Strategic Buyer and a Holding Company

2min

20.

The Importance of Trust in the Process

3min

21.

How to Negotiate With IN.R

2min

22.

The Magic of Buying a House

3min

23.

How Capy Monitor Netted Out on Earning Out Stock Versus Cash

2min

24.

The Liquidity of a Private Equity Group

2min

25.

Life of Profitability: The New Measure of Entrepreneurial Success

3min

26.

The Art of Selling Your Business

2min

In 2014, Adii Pienaar started an email marketing platform for retailers, which became Conversio. By 2019, Pienaar had $2 million in revenue and 14 employees.

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