Adspend with Ash Melwani and Rabah Rahil

Crafting High-Converting Offers and Curating a Brand Community with Daniel Okon

Feb 20, 2023

01:00:16

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Highlights

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Episode notes

How to Increase Your Air v With Shopify

02:44

Is There a Better Way to Test Offers?

03:23

How Do You Think of Pre Purchase Purchase?

01:55

Introduction

3min

How Do I Increase the Perceived Value of What I'm Selling?

3min

How Do You Think of Pre Purchase Purchase?

2min

Is There a Discount on the Single Bottle?

4min

AOV - How to Build a Value-Driven Offer

5min

How to Increase Your Air v With Shopify

3min

Is Cross Promotion a Good Idea?

3min

Buying a Fancy Bike for Life

5min

Is There a Better Way to Test Offers?

3min

10.

Evergreen Ad Units - How Do You Test That?

2min

11.

Google Optimize

3min

12.

Is There a Delay in Facebook Performance?

3min

13.

On the Brand Side, You're Not Just Selling Product, Right?

4min

14.

How to Get Your Feet Wet in an Agency?

4min

15.

How Much Are You Curating Customer-Created Videos?

2min

16.

Ugc

4min

17.

Are We Going to Have a Hard Time?

3min

18.

How Do You Build Your Brand? Daniel O'Con

5min

Oh. And before we forget...

Join 20,000+ of the best ecommerce marketers + operators and get marketing breakdowns, expert advice, and insider marketing resources straight to your inbox, right here.

Connect with us on social! 📲

Follow Triple Whale on Twitter - https://twitter.com/triplewhale

Follow Ash on Twitter - https://twitter.com/ashvinmelwani

Follow Rabah on Twitter - https://twitter.com/rabahrahil

See you next Monday at 9AM EST 👋

In this episode of Adspend, we sit down with Daniel Okon, founder and CEO of ACTIV, to discuss the art of offer construction and increasing average order value (AOV) without sacrificing profitability. From crafting effective messages and bundles to leveraging post-purchase and in-cart offers, we explore various tactics and frameworks for optimizing conversion rates and growing your brand or agency. Plus, we dive into the future of UGC, the economics of community-building, and the unique challenges of running a brand versus an agency.

Connect with Daniel https://www.linkedin.com/in/daniel-okon-47655643/

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Adspend with Ash Melwani and Rabah Rahil

Crafting High-Converting Offers and Curating a Brand Community with Daniel Okon

How to Increase Your Air v With Shopify

Is There a Better Way to Test Offers?

How Do You Think of Pre Purchase Purchase?

Get the Snipdpodcast app

AI-poweredpodcast player

Discoverhighlights

Save anymoment

Share& Export

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Get the Snipd
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highlights

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moment

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highlights