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Crafting High-Converting Offers and Curating a Brand Community with Daniel Okon
Adspend with Ash Melwani and Rabah Rahil
Is There a Better Way to Test Offers?
Most of our brands are digital right now. We either run like a buy to get one free, buy for, get too free on like the high margin products or it's like bundle,. Like buy more, save more, right? So there's certain deals that work well with certain products. And I think you can play around and adjust your offer and adjust and see what's going to work where you're not necessarily needing to do a lot on the front end on the creative side, but you're really working on it.
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