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Crafting High-Converting Offers and Curating a Brand Community with Daniel Okon
Adspend with Ash Melwani and Rabah Rahil
Are We Going to Have a Hard Time?
Daniel: A lot of these brands I think are going to have a strong like a really hard time this year. But on the other side, those brands who really like really hit their offer strong and can scale from that and hit for sort of profitability, they're going to do great. The other prediction in my opinion is we're going to see some like some billion dollar acquisitions like Alberts or Nike which will be surprising but good picks. Daniel: D2Cs are just horrible exits once they start hitting scale like Lulu is probably the best.
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