The Marketing Millennials

Meet Mike Chambers, CEO behind the viral rebranding of Mixoloshe to SMASHD. Discover the power of organic social media, the struggles of rebranding, and tips on creating viral content. Learn why dedicated content creators are key and how an adaptive mindset drives marketing success.

Jay Schwedelson and Daniel discuss the ideal content posting frequency on social media, emphasizing quality over quantity. They dive into the importance of relevancy and frequency in content marketing, suggesting consistent posting habits. The podcast also touches on bathroom breaks and marketing podcast promotions.

George Macdonald, Partnerships Lead at High-Performance Podcast, discusses monetizing podcasts and creating authentic partnerships. Topics include UK's podcast growth, brand advertising, promoting podcasts, engaging content, successful partnerships, and podcasting questions.

Senior Product Manager Abby Gleason discusses the evolving SEO landscape, emphasizing Reddit and Quora as key platforms. She explores AI's impact on search and predicts the future of SEO beyond Google, including TikTok's influence. The podcast delves into SEO strategies, user-generated content, and the importance of expert-driven content for optimal search visibility.

Jay and Daniel discuss effective win-back email strategies, engagement tactics, nurturing super fans, and unsubscribe best practices in humorous and informative ways. They offer unique insights and tips for optimizing reengagement and maintaining brand loyalty.

Brand strategist Kara Redmond shares tips on personal branding and community building. Topics include components of a successful brand strategy, building community through consistent messaging, and emotionally intelligent brands succeeding in marketing. Learn how to position your product for success and align personal and corporate brands for maximum impact.

Experienced professional Ari Murray shares game-changing career tips with the hosts. They discuss securing promotions, using emojis in professional communication, and aligning personal goals with company objectives for career growth.

Debunking marketing myths about content repetition, e-mail marketing, and open rates. Exploring the value of repurposing content and engaged subscribers in email marketing

Jen Gray, SVP of Marketing at Recharge, shares insights on creating a unique brand story, owning the market, and hiring a product marketer first. Topics include product positioning, sustaining brands in the routine economy, diversifying products for growth, and crafting a unique brand story. Plus, the importance of elevating buyers to drive revenue and leveraging existing arsenal for subscriptions.

Alina Vandenberghe, Co-founder of Chili Piper, discusses building a strong brand with the right team, investing in social media, and leveraging expertise for boosting sales. She emphasizes the importance of building engaging products, a positive internal culture, and the value of in-person events. Tune in for marketing insights from one of the industry's impactful voices.