The Marketing Millennials

Networking master Jay Schwedelson and Daniel discuss the importance of owning your personal brand, the impact of podcasts and newsletters, and why you shouldn't rely solely on algorithms. They also touch on starting a podcast for networking benefits and stress the significance of beginning to build your personal brand early.

Expert content marketer Ari Murray breaks down the importance of captivating Instagram bios, emphasizing the role they play in brand sales. She provides valuable tips on crafting attention-grabbing bios, incorporating niche details, and leveraging them for brand storytelling and information sharing.

Marketing expert Sarah Levinger discusses utilizing psychological biases in advertising to build trust and boost sales. She covers topics such as anchoring, pricing psychology, emotional appeal, social proof, and optimizing landing pages for maximum impact.

Experienced LinkedIn growth strategist Jay Schwedelson shares tips on ideal posting times, reposting strategies, leveraging flattery for high-level connections, and getting DMs seen by experts. Daniel Murray and Jay emphasize posting consistency and engaging with active users to grow on LinkedIn. They also discuss networking strategies and effective methods to get connection requests accepted.

Discover the importance of Blended CAC and CAC by Channel for marketers. Learn how these metrics can revolutionize your brand's strategy. Explore the impact of data-driven decisions and optimizing marketing performance.

Explore revenue growth strategies with Liz Spektor, Head of Growth at Apollo. Learn about creating successful short-form videos, testing channel formats, and building targeted lists. Discover the importance of aligning sales and marketing efforts, budgeting tips, and key metrics for campaign success. Don't miss out on Liz's top insights for taking revenue generation to the next level.

Discover the secrets to cracking the LinkedIn algorithm with valuable insights on using memes, newsletters, and repurposing content. Learn how to navigate success and failure, optimize engagement, and utilize LinkedIn newsletters to beat the algorithm. Find out how to strategically repost successful content for optimal engagement on the platform.

Marketing expert Aidan Brannigan breaks down Buc-ee’s $2.5 billion marketing strategy, focusing on customer loyalty, streamlined services, luxurious bathrooms, and creative advertising. Explore how Buc-ee's transformed into a sought-after gas station destination with innovative tactics and unique marketing approaches.

CEO and founder of the Butterfly 3ffect and former Head of Social at Gymshark, Elfried Samba, shares insights on building relationships with customers, storytelling, creative constraints in content creation, niche content value, authenticity in brand messaging, and social media success hacks. Topics include Gymshark's social media success, marketing in content creation, the power of listening on social media, adapting to changing platforms, and using creative constraints for growth.

Marketing expert Ari Murray shares incredible go-to-market tips with Daniel, discussing the importance of product naming, handling Meta ad trolls, media file sizes, and diverse ad creatives. They also touch on optimizing ad comment management, site speed for e-commerce, and refreshing Google ad creatives to boost campaign performance.