EP 02 - Which Attribution Window is BEST?? (Debate)

1

Introduction

00:00 • 4min

2

Are the Views Non Incremental Conversions That Facebook Accounts For?

04:23 • 2min

3

How Do You Know if It Didn't Work?

06:08 • 2min

4

Is There a Chance That I'm Getting a Non Incremental Conversion?

07:49 • 3min

5

I Don't Want More Friction in the Funnel

11:07 • 3min

6

Education Isn't Paid Media

14:34 • 2min

7

What Is Your Funnel?

16:48 • 4min

8

The Difference Between Brand and Direct Response

20:58 • 3min

9

Is It a O v to Be Higher on Alenda?

24:17 • 2min

10

Optimizing for LTV Is One Factor in LTV

26:47 • 2min

11

Dope Men

28:36 • 2min

12

Boosting Cash Flow With a New Brand?

30:17 • 2min

13

How to Get One Day Click to Work

32:05 • 2min

14

Pintrest and Pincher Sads?

34:04 • 4min

15

How to Define Incremental Revenue on Triplewall?

38:03 • 3min

16

Doos Targain Are Very Different, Literally, I'm in the Space

40:36 • 2min

17

Retargeting Is a Different Piece Than Prospecting

42:34 • 2min

18

Retargeting - You Don't Getit Right Out, It's Ready.

45:03 • 4min

19

Google Branded Search Is Not the Most Important Thing

49:31 • 3min

20

Brand Search vs Organic Search?

52:28 • 2min

21

The Best Way to Be Good at Facebook Houses Is to Be a Brand

54:33 • 3min

22

I Love You Guys, and You Should Come in to Jersey

57:16 • 4min