2min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

EP 02 - Which Attribution Window is BEST?? (Debate)

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

Education Isn't Paid Media

Don't let ou ads have anything to do with that. Once yourse in their ecosystem, you can get people ot of the community. So if i can acquire somebody on a one day click and get them in and bind, instead of a seven day click, i just fundamentally think that's a wellis do more aou like data,. You sa av, data ono, right? What exactly did it say? And what was the test that you did to say this?So so this is, this is looking at a lot of our sources. So using like u t ms with l t v cohort, looking at passing, like post purchase survey data to l t v cohorts

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