2min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

EP 02 - Which Attribution Window is BEST?? (Debate)

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

How Do You Know if It Didn't Work?

The view through conversion are very difficult to calculate incremental increase yet, says Peyo. "I would rather the algothem not optimize based on that and just go straight for the click through icause i'm sure oviously like showing that i didn't neow you have to have multiple touchpoints before you convert," he adds.

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