AI Snips
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Subscription Love
- Robbie Kellman Baxter fell in love with the subscription model while consulting for Netflix.
- She observed the power of recurring revenue and the focus on customer satisfaction.
Digital Advantage
- Digital technology makes subscriptions more appealing by simplifying billing and customer support.
- It allows companies to offer services remotely and build stronger relationships.
Exterminator Subscription
- Robbie Kellman Baxter uses her exterminator's subscription service as an example.
- The service focuses on preventing pests, aligning with her goal of never having them.