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2min chapter
Is a Subscription Model Right for Your Business?
HBR On Strategy
Introduction
This episode originally aired on HBR IdeaCast in July 2020. We bring you a conversation with an expert on the business of subscriptions, Robbie Kelman Baxter. She argues that subscriptions aren't just for magazines and Netflix or podcasts. They can help all kinds of companies earn consistent revenue and improve customer loyalty.
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Listen to the best highlights from the podcasts you love and dive into the full episode