Social Media Marketing Podcast

Using Story the Right Way: Theory and Practice for Marketers

Jun 15, 2023
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Episode notes
1
Introduction
00:00 • 2min
2
How to Use Story in Your Marketing
02:18 • 5min
3
Narrative Marketing: A New Frontier for Marketing
07:24 • 2min
4
How to Use Narrative Marketing Effectively
09:20 • 2min
5
The Role of Story in Marketing
11:21 • 2min
6
How Our Brains Are Designed to Keep Us Alive
13:45 • 5min
7
How to Tell Stories the Right Way
18:59 • 2min
8
How to Position Yourself as a Hero in a Story
20:57 • 2min
9
How to Tell a Good Story
22:39 • 3min
10
How to Tell a Good Story
25:22 • 4min
11
How to Write a Good Story
29:42 • 5min
12
How to Tell a Story That Makes Customers Want to Buy
34:28 • 2min
13
The Power of Narrative Transportation
36:05 • 2min
14
How to Create Talking Points for Customers
38:11 • 3min
15
How to Tell a Story of a Problem
41:28 • 2min
16
The Marketing Agency Show
43:05 • 4min