Join Pat Flynn, host of the Smart Passive Income podcast and author of 'Will It Fly' and 'Superfans,' as he shares his expertise on creating short-form video series for marketing. He emphasizes the power of storytelling in building audience engagement and reveals how a 60-day experiment can transform viewer relationships. Discover innovative methods to generate impactful video ideas using AI and learn the essentials of crafting compelling content that captures attention while maintaining a balance between creativity and efficiency.

Mark Schaefer, a futurist and marketing expert known for his books like "Marketing Rebellion," discusses the transformative power of disruptive storytelling in today’s marketing landscape. He emphasizes the need for emotional connection over formulaic strategies, sharing compelling case studies like ELF Cosmetics. Mark advocates for innovation in marketing, encouraging experimentation and pilot programs to break corporate barriers. He also highlights unique engagement tactics, like augmented reality in narratives, to create authentic consumer experiences.

Dr. JJ Peterson, author of *Marketing Made Simple* and a marketing professor at Vanderbilt University, discusses the transformative power of storytelling in marketing. He explains how positioning customers as heroes and businesses as guides can enhance engagement. Dr. Peterson reveals the importance of understanding customer needs over sales goals and shares a compelling case study about a mattress company that revamped its strategy by focusing on storytelling. Tune in for insights on building trust, crafting impactful messages, and increasing conversions!

Justin Moore, Founder of Creator Wizard and expert in influencer marketing, shares his wealth of knowledge on thriving in the influencer landscape. He discusses the evolution of influencer marketing, the importance of authentic content, and strategic brand collaborations. Justin highlights ways to maximize ROI through diverse partnerships and effective budgeting. He also emphasizes the need for clear contractual agreements and fostering genuine relationships, along with exploring various compensation models that can enhance ongoing collaborations.

What happens when you chat with an advanced AI? Dive into a fascinating conversation where technology meets social media marketing. Discover the playful and complex nature of communication in today's digital landscape. Experience the stunning human-like qualities of AI voice technology and explore the potential it holds for storytelling and connection. Plus, get insights on the future of marketing and the exciting opportunities at industry conferences. A thrilling peek into tomorrow's tech awaits!

Allie Bjerk, a demand generation strategist and host of the Start Tiny Show, shares her insights on crafting effective tiny offers. Discover how low-ticket digital products can engage buyers and drive consistent revenue. She emphasizes the value of understanding your audience's needs and creating compelling offers that resonate. Listeners will learn strategies for boosting sales conversions, optimizing marketing funnels with AI, and transitioning clients from affordable products to higher-value services. Allie’s advice is a treasure for entrepreneurs seeking growth.

Join Brooke Sellas, Founder and CEO of B Squared Media, as she unveils the power of social care in transforming customer experiences. Discover how businesses can enhance engagement through proactive social listening and the innovative use of AI tools. Brooke emphasizes the need for genuine interactions over superficial content, explaining her 'care method' to foster loyalty. She also discusses navigating the complexities of ownership in social care roles within organizations, highlighting the impact of community and feedback on successful marketing strategies.

Nikki Rausch, author of "Buying Signals" and founder of Sales Maven, dives into the power of neuro-linguistic programming (NLP) for enhancing marketing and sales strategies. She reveals how language shapes effective marketing messages and shares personal stories emphasizing the importance of rapport-building. Nikki discusses the contrasting 'toward' and 'away from' motivations, particularly in the context of AI, urging marketers to adapt their strategies. Tune in for insights on storytelling and understanding client motivations to drive success.

Brendan Kane, an influential author and founder of Hookpoint, dives into the world of viral short-form videos. He shares the critical elements that make storytelling essential for grabbing audience attention. Discover engaging formats like 'man on the street' and 'walking listicles' that captivate viewers. Kane emphasizes the importance of movement and personal style in enhancing engagement. He also breaks down strategies for analyzing popular content formats on platforms like TikTok and Instagram, offering actionable insights for marketers aiming to cut through the noise.

Adley Kinsman, a viral video strategist and creator of the Billion View Formula, shares insights on what makes content go viral. She discusses her transformation from a struggling artist to a video sensation during the pandemic, emphasizing storytelling. Adley unveils her six-step formula for creating engaging videos that elicit emotional responses and keeps viewers hooked. She also explains the importance of suspense in content creation and offers strategies for marketers to elevate their video impact, helping brands stand out in a crowded digital landscape.