How to Use Narrative Marketing Effectively

The more you use the elements of story in your marketing, the more effective it was. The only variable that actually made a difference is the more you used it. If you are a B2B company, if you are an influencer,. if you are a nonprofit, if they are B2C, you sell direct customers or anything like that. It worked for everybody. I tried to look at every variable I could think of to figure out like what influences this having more effectiveness in the market. And the reality was nothing made a difference, it worked for everyone.