
Using Story the Right Way: Theory and Practice for Marketers
Social Media Marketing Podcast
00:00
How to Use Story in Your Marketing
J. J. Peterson is the head of Story Brand, a company that helps businesses clarify their stories. He's also co-author of the book Marketing Made Simple and his host of the Marketing Made Simple Podcast. In this episode, he talks about how to use story in your marketing.
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.