EP 016 - Alex Greifeld on Product-Channel Fit, Building A New Brand From Scratch, and More

1

Introduction

00:00 • 2min

2

How Did You Transition From Design to Digital Marketing?

01:39 • 3min

3

I've Had a Lot of Em Rolls, and I'm Just Trying to Read the Best Practices

05:01 • 2min

4

How Do You Know What's Going on With Your Marketing?

07:11 • 4min

5

Product Channel Fit

10:46 • 3min

6

I Love Hate Relationship With the Word Brand

14:13 • 3min

7

I Love Hate Relationships With Brands

16:54 • 2min

8

I Love It. I Love It. I Love It.

19:18 • 2min

9

Is Your Cost of Acquisition Going to Save the Day?

21:26 • 4min

10

Retention Is the Job of the Whole Organization

25:37 • 3min

11

Is There a Reorder Experience With Athletic Greens?

28:57 • 3min

12

How to Get More Customers and More Sales With Mobile as Installs

32:26 • 3min

13

How to Set Yourself Up for Success

35:13 • 4min

14

What's the Real Hero of the Brand?

39:29 • 3min

15

I Think It's Worth a Little Bit of a Refresher on the Five Forces Model

42:53 • 2min

16

What Are the Double Negatives?

44:36 • 2min

17

Overrated, Underrated, Very Overrated

46:16 • 2min

18

Lisbon - What's Your Favorite Place?

47:56 • 2min

19

What's Your Favorite News Letter?

49:34 • 2min

20

What Would You Like to Have Dinner With?

51:10 • 2min

21

Twitter and Best Practices Dot Co.

53:28 • 2min