Product Channel Fit

product channel fit is, you know, that you can profitably sell something in a specific marketing channel to a specific audience. And a you that evolves into a brand when you're able to sell whatever it is kind of channel agnostic. The litanous test for what is a brand is if i told you that this, that this brand had their own content news letter, you could think in less than five seconds what it would be about. What would their perspective on some subject matter being like, what what would they sui fon? Interesting.