

171 - Why Optimizing For Leads Drives The Wrong Behaviors | Live Consulting Session
Jul 25, 2021
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Introduction
00:00 • 5min
Using Job Title and Job Function to Split a Campaign?
05:27 • 2min
How to Get the Right Audiences for Your Ads
07:18 • 2min
Do You Know What Your Competitors Are Doing?
09:15 • 4min
Do You Have a Customer Research Strategy?
13:45 • 4min
How to Get Started With a Podcast?
17:42 • 5min
Is Your Content Driving Your Business Rapid Growth?
22:57 • 2min
How to Build a Targeted Ad Campaign?
25:20 • 1min
Paid Social
26:49 • 6min
AdWords
32:22 • 2min
Is There a Need for a Junior Profile?
34:13 • 3min
Is Display Advertising a Social Channel?
36:54 • 4min
Google AdWords
40:25 • 2min
Email Fishing Software
42:46 • 5min
How to Find the Right Mixd Between Work, Outsource and in Source
48:02 • 3min