Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
Introduction
00:00 • 4min
How to Create a Sustainable Long Term Business That Has Meaning and Depth Behind the Lowest CAC
04:09 • 2min
The Evolution of Marketing as a Function
05:55 • 2min
The Evolution of Champs
07:27 • 4min
The Importance of Strategic Planning
11:23 • 3min
The Importance of Having a Single KPI Between Behind Every Dollar You Spend
14:37 • 3min
How Haven's Kitchen Is Growing and Prioritizing Retail Partners
17:25 • 6min
How to Build a Channel Around Use Case and Subscription and Retention Focus
23:14 • 2min
Amazon and D2C: A Different Perspective
25:24 • 4min
The Importance of Investing in D2C
29:20 • 2min
How to Test Ads That Work
31:37 • 2min
How to Measure Your Influencer Marketing ROI
33:12 • 3min
The Importance of Cross Functional Collaboration in SaaS
36:17 • 3min
The Role of Paid Social in Advertising
39:11 • 2min
How Aisle Can Be a Good Channel for ROI Media
41:31 • 3min
How to Invest in Brand Awareness
44:29 • 4min
How to Build a Store Locator for Your Site
48:21 • 3min