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3min chapter
Building Your Media Budget
In the Sauce
The Importance of Cross Functional Collaboration in SaaS
Ashley Drexler: We have email lists dedicated to each retailer. So how do we know that people are really excited about our target launch? How do we segment that out? She says cross functional, like collaboration now is really critical. "I think for us because we are, we require so much consumer education," she adds.
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