The Evolution of Marketing as a Function

Marketing as a function has always been evolving but is now really in this interesting spot because all of the channels start to bubble up as equally important. And that means that everyone needs to be on the same page and on all cylinders. How are you thinking about your role about all of the blurring channels, about the communication from one part of the team to the other? Like if you can just sort of like map it out a little bit the way that you think about it in your brain and the way that it's mapped out at Champs would be really helpful.