PRODUCTEA with Leah, Growth & Senior Leadership 8: Tim Geisenheimer, CEO & Founder Correlated, PLS
34 snips
Dec 22, 2022 AI Snips
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Manual Data Tracking at Time Scale
- Tim Geisenheimer's co-founder manually built a system to track product usage data at Time Scale.
- This manual process, though painful, was valuable and inspired Correlated.
Lead Volume Challenges
- Traditional sales-led companies often struggle with too few leads.
- Product-led growth companies, conversely, can sometimes face a challenge of too many leads, necessitating a different approach.
Implementing Product-Led Sales
- It's more difficult to implement a product-led sales approach in a sales-led organization.
- Starting with a product-led growth model and then incorporating sales is significantly easier.