#621
Mentioned in 17 episodes
The Alter Ego Effect
Book • 2019
In this book, Todd Herman explains how creating an 'alter ego' can help individuals unlock their full potential.
Backed by scientific research and real-world examples, Herman shows how this concept, often used by top athletes and executives, can be applied to various aspects of life such as sports, business, career, parenting, and more.
The book provides strategies for building and activating an alter ego to overcome self-doubt, negativity, and insecurity, and to empower individuals to become their best selves.
Backed by scientific research and real-world examples, Herman shows how this concept, often used by top athletes and executives, can be applied to various aspects of life such as sports, business, career, parenting, and more.
The book provides strategies for building and activating an alter ego to overcome self-doubt, negativity, and insecurity, and to empower individuals to become their best selves.
Mentioned by
Mentioned in 17 episodes
Recommended by 
Shane Parrish after reading it and discovering 
Todd Herman 's work through Kobe Bryant.
Shane Parrish after reading it and discovering Todd Herman 's work through Kobe Bryant.
3,963 snips
#182 Todd Herman: Unleashing Your Secret Identity
Mentioned by 
Dan Koe as a book that coined the term 'alter ego' and its application for achieving goals.
Dan Koe as a book that coined the term 'alter ego' and its application for achieving goals.
670 snips
How To Change Your Life So Fast It Feels Illegal
Mentioned by 
Alex Hormozi to illustrate the importance of balancing different aspects of one's personality for a fulfilling life and relationships.
Alex Hormozi to illustrate the importance of balancing different aspects of one's personality for a fulfilling life and relationships.
61 snips
19 Failures & Lessons | Ep 174
Mentioned by 
Rob Dial , discussing the concept of alter egos and their impact on behavior and performance.
Rob Dial , discussing the concept of alter egos and their impact on behavior and performance.
57 snips
The Secret of Becoming Mentally Strong
Mentioned by Alexis Fernandez as a book that details the alter ego effect, a psychological strategy for improving performance.
20 snips
415. What is the alter ego effect and how to use it to become the person you want
Recommended by Benji Carlson as a book explaining how understanding and investing in different archetypes of the self is a powerful performance cheat code.
11 snips
205. The Alter Ego Effect: Perform Better Any Time, Anywhere - Todd Herman
Mentioned by Todd Herman as one of his best-selling books, discussing the use of secret identities to transform one's life.
Todd Herman as one of his best-selling books, discussing the use of secret identities to transform one's life.
647: High Performance Coach: “This ONE Mindset Shift Changes Everything” | Todd Herman
Mentioned by Leon Hendrix , referencing the author's advice of wearing a Darth Vader helmet while writing.
The Subtle Art Of Looks Minimizing (feat. Dr. Mike Israetel)
Mentioned by 
Jay Shetty as the basis for the episode and its five-step process for creating an alter ego.
Jay Shetty as the basis for the episode and its five-step process for creating an alter ego.
The 5 Step Process To Tap Into Peak Performance Anytime & The Tool That Creates A New You
Recommended by Daniel Amen, who uses it a lot with his patients.
Brain Health Revolution: How Two Women are Changing Their Lives and the World One Brain at a Time
