

Perpetual Traffic
Tier 11
Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
Top mentioned books
Here are the most frequently recommended books on the Perpetual Traffic podcast:

#1 Mentioned in 3 episodes
Influence
The Psychology of Persuasion

#2 Mentioned in 3 episodes
10X Is Easier Than 2X

#3 Mentioned in 2 episodes
Pre-Suasion
A Revolutionary Way to Influence and Persuade

#4 Mentioned in 1 episodes
Duct Tape Marketing

#5 Mentioned in 1 episodes
Trust Me, I'm Lying
Confessions of a Media Manipulator

#6 Mentioned in 1 episodes
The AI-Driven Leader

#7 Mentioned in 1 episodes
The 4 Hour Workweek

#8 Mentioned in 1 episodes
The Four Agreements
A Practical Guide to Personal Freedom
#9 Mentioned in 1 episodes
Go for Stupid

#10 Mentioned in 1 episodes
Landing Page Optimization
The Definitive Guide to Testing and Tuning for Conversions

#11 Mentioned in 1 episodes
Conversations with God
An Uncommon Dialogue

#12 Mentioned in 1 episodes
Think and Grow Rich

#13 Mentioned in 1 episodes
How Not to Die

#14 Mentioned in 1 episodes
Give and Take
A Revolutionary Approach to Success

#15 Mentioned in 1 episodes
Profit First
Transform Your Business from a Cash-Eating Monster to a Money-Making Machine
#16 Mentioned in 1 episodes
Virtual Boss
#17 Mentioned in 1 episodes
Anyone, Not Everyone

#18 Mentioned in 1 episodes
Leveling Up
12 Questions to Elevate Your Personal and Professional Development

#19 Mentioned in 1 episodes