

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

72 snips
Aug 19, 2025 • 9min
Part 9: Ten Years in Ten Minutes | $100M Money Models Audiobook | Ep 946
Discover strategic frameworks that boost customer engagement and profitability. Learn the art of effective pricing and retention strategies, emphasizing the importance of downsells and immediate sign-up incentives. Hear a fascinating personal journey from humble beginnings to remarkable success, illustrated by a memorable private jet experience. Alex shares motivational lessons on perseverance and resourcefulness, inspiring entrepreneurs to conquer self-doubt and pursue continuous improvement.

15 snips
Aug 19, 2025 • 14min
Part 8: Making Your Money Model | $100M Money Models Audiobook | Ep 945
Discover how true wealth is built by focusing on key activities and ignoring distractions. Learn effective techniques for crafting a successful money model, especially tailored for the gym industry. Dive into strategies that enhance customer attraction and maximize profits. Get insights on how to adapt your approach based on market feedback, ensuring sustainable growth. Tune in for valuable lessons from personal experiences on the journey to immense financial success.

21 snips
Aug 19, 2025 • 33min
Part 7: Continuity Offers | $100M Money Models Audiobook | Ep 944
Explore the power of continuity offers to boost customer retention and revenue. Discover how strategic bonuses can enhance membership engagement and drive profitability. Hear a unique story from the trash industry about taking bold risks for success. Learn the art of using continuity discounts to create lasting customer relationships. Finally, grasp effective design strategies for these offers by understanding psychological motivators and the importance of clear communication.

22 snips
Aug 19, 2025 • 38min
Part 6: Downsell Offers | $100M Money Models Audiobook | Ep 943
Discover how scaling can magnify problems rather than solve them, and learn strategies to stabilize your business as it grows. The discussion dives into the art of downselling, offering tactical advice on how to secure sales after initial rejections. Alex emphasizes the importance of customer trust while providing actionable insights that can be applied across various business models. Get ready to unlock the secrets to not only attracting customers but retaining them for longer!

137 snips
Aug 19, 2025 • 42min
Part 5: Upsell Offers | $100M Money Models Audiobook | Ep 942
Dive into the art of upselling as the host breaks down how McDonald's fries strategy can amplify profits. Discover classic upsell techniques that not only increase sales but also enhance customer satisfaction. Explore practical applications and psychological triggers that make upselling effective. Learn how to structure offers that close consistently and keep customers coming back for more. This insightful journey through business strategies reveals the secrets to maximizing profitability in a competitive landscape.

154 snips
Aug 19, 2025 • 31min
Part 4: Attraction Offers Continued | $100M Money Models Audiobook | Ep 941
Discover the hidden issues that can silently sabotage your business and learn how to identify and resolve them before it's too late. Explore the power of decoy offers to attract customers by cleverly positioning premium and discounted options. Hear inspiring success stories as entrepreneurs share how they transformed their businesses using proven strategies. Uncover upsell tactics that not only convert leads but also significantly boost profitability, setting you on the path to greater success.

232 snips
Aug 19, 2025 • 27min
Part 3: Attraction Offers | $100M Money Models Audiobook | Ep 940
Discover the power of attraction offers that turn leads into loyal customers. Learn innovative strategies to monetize free offers for enhanced customer value. Hear a success story showcasing how upfront payments with money-back guarantees can skyrocket referrals and lower costs. Explore the effectiveness of 'Win Your Money Back' offers in boosting engagement and accountability. Dive into strategic giveaways that generate leads by creating urgency and leveraging community referrals for maximum impact.

186 snips
Aug 19, 2025 • 11min
Part 2: What Is A Money Model? | $100M Money Models Audiobook | Ep 939
Dive into the strategic world of money models that boost profitability and customer satisfaction. Discover how a well-crafted money model can transform a simple car rental into a revenue-generating machine. Learn the art of crafting diverse offers to convert customer hesitations into sales. Uncover the balance of creativity and ethics in business, and focus on actions that truly compound results rather than getting lost in endless tactics.

273 snips
Aug 19, 2025 • 14min
Part 1: Welcome to $100M Money Models | Ep 938
Discover the secrets to making real money in business! The host reflects on personal struggles and pivotal moments that shaped his journey. Learn how a chance meeting inspired a shift from gym ownership to creating Gym Launch, which empowers other gym owners. With insights on crafting profitable money models, he shares the transformation that led to a net worth over $100 million. Get ready to rethink how you approach success and financial growth!

422 snips
Aug 15, 2025 • 53min
5 Businesses. 5 Fixes. One Playbook | Ep 937
In a lively Q&A format, entrepreneurs tackle their business hurdles head-on. Key topics include underpriced offers and optimizing sales processes. Discover how to identify constraints stalling growth and why less can mean more. A boat rental service struggles with $2 million in debt, sparking insights on viewing challenges as opportunities. The talk also dives into the intricacies of membership models and the importance of effective marketing. Plus, strategies for scaling service-based gyms and navigating branding complexities are explored.