

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

410 snips
Aug 13, 2025 • 12min
Throwback: Nobody Knows You Exist. Advertise More | Ep 936
In this throwback, listeners discover the essential role of advertising in driving startup growth. The 4x4 Rule for effective customer outreach is introduced, alongside the risks of diversifying too early. Unifying sales and advertising under one leader is shared as a powerful strategy for enhancing efficiency and revenue. Alex emphasizes the importance of consistent messaging to keep potential customers engaged. Plus, insights into mastering business scaling and the foundational strategies for reaching significant revenue milestones are discussed.

702 snips
Aug 11, 2025 • 56min
Pricing, Focus, and the Seven Growth Sins | Ep 935
In a live Q&A, insights are shared on the seven deadly growth sins that trap businesses, like underpricing and overexpansion. Strategies for effective customer acquisition amidst AI competition are highlighted, along with tips on hiring the right talent. The importance of clear communication in sales is emphasized, while effective marketing strategies, including the power of word-of-mouth, are explored. Listeners gain valuable lessons on optimizing growth and enhancing customer retention to drive long-term success.

246 snips
Aug 6, 2025 • 8min
Throwback: Most Business Owners Have a Focus Problem | Ep 934
Discover the biggest mistake that can hinder business success: spreading yourself too thin. The host shares his transformative journey from near-tragedy to clarity, emphasizing the crucial importance of focus. Learn why saying no can lead to greater opportunities and how prioritizing a single goal can drive success. Through relatable anecdotes, he illustrates how practice impacts results, likening it to mastering a craft. Plus, gain access to a free roadmap designed to help entrepreneurs identify their growth stage and move forward effectively.

131 snips
Aug 4, 2025 • 38min
The Mozi Hotline Is Open | Ep 933
In a lively Q&A session, Alex tackles a range of entrepreneurial dilemmas. He addresses a quirky pitch involving green rings for singles and emphasizes the importance of focus in marketing. Callers share their growth challenges, seeking insights on sales tactics and pricing strategies. Alex offers practical advice on scaling businesses, acquiring customers, and knowing when to pivot or walk away. The conversation is packed with unfiltered tips tailored for those navigating the ups and downs of entrepreneurship.

458 snips
Aug 1, 2025 • 21min
Throwback: This Isn't Fun But it Will Make You So Much Money | Ep 932
The discussion emphasizes the importance of engaging in hands-on tasks rather than relying solely on automation for business growth. It challenges common misconceptions about scalability, highlighting that limitations often arise from skill gaps and not the tasks themselves. Personalized communication and unscalable tactics are presented as key strategies for initial sales success. Founders are urged to develop strategic frameworks that optimize resource use, starting with high-ticket services before expanding their offerings.

443 snips
Jul 31, 2025 • 57min
My Business Isn’t Growing. What Do I Fix? | Ep 931
In a lively Q&A, a seasoned entrepreneur offers practical advice on overcoming growth challenges, such as team hiring and pricing strategies. He discusses the delicate balance between advertising and sales for business success. Navigate complexities of market expansion while avoiding burnout in content creation. Tackle inefficiencies in operations using data-driven decisions and insights. Plus, get tips on scaling success through effective supply chain management and audience conversion. Unlock your business's potential today!

511 snips
Jul 28, 2025 • 24min
How To Buy Back 10 Years Of Your Life | Ep 930
Discover how to reclaim valuable time with practical outsourcing strategies. Learn about affordable services for meal prep, cleaning, and transport that can dramatically reduce chaos in your life. Explore the critical importance of optimizing sleep quality for heightened productivity, with simple investments that can enhance your rest. Dive into the art of outsourcing mundane tasks to improve efficiency and decision-making, freeing you up for what truly matters.

303 snips
Jul 25, 2025 • 14min
Throwback: Expect Uncertainty | Ep 929
Dive into the emotional rollercoaster of entrepreneurship as past and present collide. Uncover a strategic filter for decision-making: What, How, Who. Learn effective tactics for customer acquisition tailored for smaller businesses. Discover the balance between growth and stability, as innovation can risk existing success. Explore the complexities of navigating change in business and the importance of a Scaling Roadmap to guide you through growth challenges.

577 snips
Jul 23, 2025 • 28min
LTV vs CAC: The Ratio That Runs Everything | Ep 928
Discover the essential balance between Lifetime Value (LTV) and Customer Acquisition Cost (CAC) and how this ratio dictates business success. Alex dives into real-world examples that illustrate how effective cash flow management can outpace competitors. Learn about the crucial metrics behind customer profitability and the impact of automation on growth. The discussion also shares actionable strategies for optimizing payment structures and maximizing value to enhance cash flow. Tune in for insights that could transform your business trajectory!

1,373 snips
Jul 21, 2025 • 36min
12 Persuasion Hacks I Use to Sell Anything | Ep 927
Discover 12 powerful persuasion hacks that can transform your sales and marketing efforts. Dive into the art of crafting compelling headlines and authentic storytelling that resonates with your audience. Learn how to use urgency and scarcity effectively, while maintaining authenticity in your messaging. Explore simplified copywriting techniques that prioritize engagement, including the strategic use of humor. Gain insights into the importance of authority and clear calls to action in influencing buyer decisions.