The Practice Marketing Podcast cover image

The Practice Marketing Podcast

Latest episodes

undefined
Apr 1, 2024 • 46min

The Basic Triangle of Economic Freedom For Practice Owners (Acquire, Control, Expand) w/ Eric Miller

Eric Miller from Econologics Financial Advisors discusses the basic triangle of economic freedom for practice owners: acquire, control, and expand. Topics include saving for taxes, increasing business profits, and maximizing returns on income.
undefined
Mar 25, 2024 • 37min

The Surprising Impact of Print Newsletters on My Practice

Guest Rich Albanese, PT, shares his biggest mistake as a practice owner and how patient newsletters transformed his business. The podcast emphasizes the importance of marketing, building a valuable practice, and navigating referral challenges. It also discusses the surprising success of print newsletters in enhancing patient engagement and integrating them with digital marketing efforts for growth.
undefined
Mar 18, 2024 • 21min

Your Website is LOSING Patients! 10 Tips to Hook Visitors’ Attention

Learn how to hook and keep visitors' attention on your website with 10 tips. Strategies include placing appointment buttons strategically, using testimonials, tailoring content, aligning marketing strategies with health condition searches, utilizing authentic clinic photography, and focusing on mobile-friendly design.
undefined
Mar 11, 2024 • 43min

Measure What Matters in Your Private Practice w/ Travis Robbins, PT

Travis Robbins, PT from Next Level PT shares insights on clinic revenue growth. Topics include focusing on essential numbers, increasing profits, and achieving success in practice. Also discussed are ways to motivate staff, track marketing efforts, monitor patient referrals, and improve evaluation attendance. The podcast highlights key metrics for practice improvement and previews an upcoming marketing event in Nashville.
undefined
Mar 4, 2024 • 38min

8 Ways Your Website Content is Turning Patients Off

Learn how to create engaging website content that attracts patients by focusing on their needs and using simple language. Discover the importance of balancing AI with human touch in content creation and utilizing tools like Grammarly for error-free writing.
undefined
Feb 26, 2024 • 44min

Tired of Patient Cancellations and Drop-Offs? Here’s How to Fix Them… w/ Dee Bills

Learn how to reduce patient cancellations and boost clinic revenue by optimizing the front desk operations. Dee Bills shares her expertise in building a winning front desk team, highlighting the importance of arrival rates, communication, and staff training in medical practices.
undefined
Feb 18, 2024 • 1h 3min

Get New Patients From Google Reviews & Online Searches

Learn how to boost your clinic's Google ranking with simple tweaks to your Google Business Profile, getting more Google Reviews, and updating your website. Discover strategies for attracting new patients through online visibility and effective SEO tactics.
undefined
Feb 12, 2024 • 47min

Ask These 5 Questions BEFORE You Work With Google Ads

Senior Google Ads Specialist discusses the value of expert help in managing Google Ads for medical practices. Topics include common pitfalls, benefits of tailored pitches, necessity of expert monitoring, avoiding bans, tracking metrics, and strategic budget allocation for successful campaigns.
undefined
Feb 5, 2024 • 16min

Know Your Numbers: Marketing Metrics You SHOULD Know

Learn how tracking marketing metrics can help your clinic attract more new patients and improve business performance. Explore key metrics such as website conversion rate, leads to evaluation conversion rate, patient reactivations, customer acquisition cost, and plan of care completion to take back control of your clinic volume and ensure growth and success.
undefined
Jan 29, 2024 • 21min

3 SEO Hacks for Medical Practice Owners

Discover 3 SEO hacks for medical practice owners to improve Google ranking and attract more patients. Learn about the SEO Trinity, optimizing websites, building online profiles, and technical enhancements for better SEO. Get essential tips on keyword optimization, business profiles, and listings for improved search engine visibility.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode