The Marketing Millennials
Daniel Murray
Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting.We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights.From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen.If you want to be part of The Marketing Millennials community, join in the conversation.Linkedin: https://www.linkedin.com/company/the-marketing-millennialsInstagram: https://www.instagram.com/the_marketing_millennialsAnd if you love the show, tell a friend.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketingSign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials
Episodes
Mentioned books
Nov 21, 2025 • 45min
The Truth About Marketing Analytics with Sid Malhotra, EVP at Snap | Ep. 368
Sid Malhotra, EVP at Snap and former marketing lead at Grammarly, shares insights on marketing measurement that can reshape your strategy. He explains why traditional last-click thinking misguides modern marketers and reveals that many potential customers are outside the Meta and Google ecosystem. Sid introduces the 'Hot Wheels Problem,' highlighting the shortcomings of view-only impressions. He also outlines a practical three-step playbook to effectively test new channels like Snapchat to better engage a diverse audience.
Nov 19, 2025 • 42min
How To Measure Brand with Preston Rutherford, Co-founder of Chubbies | Ep. 367
Join Preston Rutherford, co-founder of Chubbies, known for transforming DTC brand growth, as he discusses innovative strategies for measuring brand effectively. He argues that brand should be treated like a performance channel, emphasizing community-driven growth and creative content. Learn about optimizing brand search metrics, escaping the discount trap, and using engagement tactics that boost long-term profitability. Preston also highlights the power of organic content in enhancing paid ad performance, offering practical insights for sustainable brand success.
Nov 17, 2025 • 11min
Try This Email Tactic That Works Every Time | Bathroom Break #82
Discover how animated GIFs can transform your email strategy! This technique not only boosts engagement but can increase click-through rates by 20%. Learn why GIFs outperform videos and how to harness AI tools like Canva for easy creation. Plus, find out the best seasonal moments to use GIFs for maximum impact. Don't miss tips on theming your GIFs to make them more relevant and engaging!
Nov 14, 2025 • 47min
How to Measure Marketing Effectively with Sorin Patilinet | Ep. 366
Sorin Patilinet, a marketing scientist with nearly 20 years at Mars and PepsiCo, shares insights on redefining marketing effectiveness. He emphasizes the need for holistic measurement beyond just ROI, arguing for a deeper understanding of consumer behavior. Sorin discusses leveraging neuroscience for creative testing and highlights the importance of linking sales-focused measurement with brand-building efforts. He also cautions against common pitfalls like overemphasizing engagement metrics, advocating for a focus on consumer actions instead.
Nov 12, 2025 • 39min
Building Community Before Building Hype with Ramli John, Founder and Author | Ep. 365
Ramli John, founder of Delight Path and author of *Product-Led Onboarding*, shares his innovative community-first approach to launching products and books. He emphasizes the importance of building a paid Readers Club well before launch for feedback and engagement. Ramli contrasts direct sales with Amazon exclusivity, showcasing how personal connections enhance reader relationships. He also discusses marketing transformation over mere formats and highlights the unique human touch in storytelling that AI can't replicate, making it vital for lasting success.
Nov 10, 2025 • 13min
The End of Year Content Strategy You’re Not Using | Bathroom Break #81
Discover how to boost your year-end marketing without breaking a sweat! Learn the power of ‘most’ moments to engage your audience by curating top-performing content. Transform your data into compelling roundups of your most downloaded and shared pieces. Plus, find out how AI can help automate this process in minutes. Dive into the psychology behind why year-end makes people crave these lists. It’s a smart, no-cost strategy that can help you finish the year strong!
Nov 7, 2025 • 42min
What Marketers Get Wrong About Success with Harvey Lee, Founder at Product Marketing Career Accelerator | Ep. 364
In this engaging discussion, Harvey Lee, founder of the Product Marketing Career Accelerator and former Xbox launcher, shares his unconventional journey through music, gaming, and tech. He emphasizes that success isn't a title but alignment with personal values. Listeners learn to leverage transferable skills across industries and the importance of experimenting early in their careers. Harvey advocates for leading with action rather than waiting for permission and rethinking the narrative around a 'messy' resume. His insights inspire marketers to find their unique path.
Nov 5, 2025 • 36min
The Secret to Building Great B2B Content with Adam McQueen, Director of Product Marketing and Content at Klue | Ep. 363
Adam McQueen, Director of Product Marketing at Klue and creator of the Compete Network, dives into the innovative world of engaging B2B content. He reveals how Klue transformed its marketing strategy by building a media arm that collaborates with creators for dynamic storytelling. Adam emphasizes the importance of balancing entertainment with product messaging, and shares strategies for proving the ROI of creative projects. Plus, learn about their multi-channel distribution techniques and how a small team can scale effectively.
Nov 3, 2025 • 15min
Steal This LinkedIn Growth Hack | Bathroom Break #80
Discover how to launch a LinkedIn newsletter that can skyrocket your audience engagement without spending a dime. Learn the step-by-step process to create your newsletter and why it outperforms other social media strategies. Hear about the conversion potential and the risks of pushing LinkedIn's limits, along with the golden advantage of accessing users' personal email inboxes. This marketing hack is perfect for anyone looking to gain attention and test content ideas with minimal investment.
10 snips
Oct 31, 2025 • 39min
The Social Media Marketing Masterclass with Zaria Parvez, Head of Social at DoorDash, ex-Duolingo | Ep. 362
Zaria Parvez, the former head of social at Duolingo, now leads social strategy at DoorDash. She shares how she took the brand from 50K to 16M followers through creative campaigns and a unique culture rooted in improv. Zaria explains the viral success of 'Death by Duo,' which achieved 1.7 billion impressions without ads. She emphasizes the importance of autonomy for social teams and why community management is essential. This conversation reveals fresh perspectives on creativity, collaboration, and the fast-paced world of social media marketing.
