

Why Memes Are the Real Marketing Superpower | Bathroom Break #65 🚽
Jul 21, 2025
Memes are the hidden superstars of marketing! Discover how to master their language to connect with your audience. Tips include tailoring content for specific platforms and using video memes for higher engagement. Hear personal insights on leveraging trending memes effectively while keeping the fun alive. Plus, a playful discussion on brand strategies that even the 'boring' ones can adopt. Get ready to unleash your inner memelord!
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Jay's Burger Condiment Shock
- Jay Schwedelson shares his experience of moving from New York to Florida and encountering unexpected mustard on burgers.
- He found the automatic addition of mustard and ketchup on burgers in Florida disgusting compared to New York's ketchup-only style.
Memes Are Internet Language
- Memes are the true language of the internet and often shared more than traditional content like ebooks or white papers.
- A meme can demonstrate understanding of an audience by connecting painful points with relatable humor.
Craft Memes for Reactions
- Create memes that evoke specific reactions like humor or relatability to engage your audience deeply.
- Reverse engineer what you'd want people to comment or say when creating memes to maximize impact.