

12. Google Ads Secrets For Small Business (How to Make Them Work)
38 snips Jan 24, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18
Introduction
00:00 • 2min
The Advantages of Google Ads for Small Businesses
02:10 • 2min
How to Set Up a Google Ad Campaign
04:06 • 2min
How to Set Up Ad Extensions for Your Business
06:35 • 2min
How to Bid for Your Ads on Google
08:29 • 5min
How to Bid for Ads
13:01 • 2min
How to Lower Your Cost Per Lead
14:43 • 2min
How to Set Up an Effective Ad Strategy
16:14 • 3min
How to Set Up Ads on a Limited Budget
19:25 • 2min
How to Improve Ad Copy on Google Ads
21:02 • 4min
How to Use Negative Keywords in Your Ad Copy
24:39 • 2min
The Importance of a Google Quality Score
26:36 • 3min
How to Improve Your Click Through Rates
29:14 • 3min
How to Use UTM Codes to Optimize Your Campaigns
32:27 • 3min
How to Optimize a Campaign in Google Ads
35:05 • 2min
How to Optimize Your Google Ad Campaigns for Long-Term Success
37:15 • 2min
Google's Recommendations Are Helpful
38:58 • 2min
How to Maximize the Effectiveness of a Google Ads Campaign
41:09 • 4min