In Depth Why everything we’ve been taught about quitting is wrong — Annie Duke
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Oct 6, 2022 
Poker pro Annie Duke challenges the startup world’s glorification of grit, exploring why founders struggle to walk away and how identity and bias cloud tough calls. The conversation covers pivots, base rates, setting clear kill criteria, and how mentors can help people change course without burning through time and money.
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Grit Can Be A Liability
- Grit is necessary but not always good; it can make you persist at worthless projects.
- Distinguish sticking because something is worthwhile versus sticking because you can endure hardship.
Use Base Rates To Ground Judgments
- Base rates tell you how often outcomes happen in a reference class and discipline biased judgments.
- Use base rates to test whether your situation truly differs or is just an outlier belief.
Set Kill Criteria With An Outside Partner
- Get an outside person to set measurable benchmarks (kill criteria) and a revisit date before you tinker.
- If leading indicators miss the agreed benchmarks, pivot or quit rather than extend the wasteful runway.