
In Depth
Welcome to In Depth, a new podcast from First Round Review that’s dedicated to surfacing the tactical advice founders and startup leaders need to grow their teams, their companies and themselves. Hosted by Brett Berson, a partner at First Round, In Depth will cover a lot of ground and a wide range of topics, from hiring executives and becoming a better manager, to the importance of storytelling inside of your organization. But every interview will hit the level of tactical depth where the very best advice is found. We hope you’ll join us. Subscribe to “In Depth” now and learn more at firstround.com
Latest episodes

Mar 27, 2025 • 1h 23min
Scrappy tactics and a huge post-COVID pivot | Owner’s unconventional journey to product-market fit | Adam Guild (Co-founder and CEO of Owner)
Adam Guild, co-founder and CEO of Owner, started his entrepreneurial journey with a successful Minecraft server before pivoting to help independent restaurants thrive. He shares how COVID-19 accelerated Owner's growth and the unconventional outbound strategies that drove customer engagement. Guild emphasizes the importance of emotional connection in retaining clients and discusses the qualities he seeks in new hires. His story highlights the evolution from early struggles to achieving product-market fit in the competitive restaurant tech landscape.

42 snips
Mar 6, 2025 • 60min
What makes (or breaks) executive hires | A deep dive with Eeke de Milliano (Head of Global Product at Stripe)
Eeke de Milliano, Head of Global Product at Stripe, shares her vast experience from roles at Retool and Constellate. She discusses the daunting challenges of executive hiring, pinpointing red flags and key qualities to look for in candidates. Eeke emphasizes the importance of aligning a new leader's vision with company values and offers practical advice for successful hiring. She also explores how introspection and understanding one's strengths can streamline the process, alongside valuable lessons learned from transitions between startups and established companies.

9 snips
Feb 20, 2025 • 1h 25min
Inside Guideline's mission to modernize 401(k)s | Building from first principles, finding strategic edges, and rewiring retirement | Kevin Busque (Co-founder and CEO)
In this chat, Kevin Busque, co-founder and CEO of Guideline, shares his mission to transform 401(k) plans for small businesses. He discusses how his experiences at TaskRabbit revealed the pitfalls of traditional retirement systems and motivated him to create a user-friendly, transparent platform. The conversation dives into strategic partnerships, especially with Gusto, and the importance of customer feedback in developing their innovative services. Kevin's 'Do the hard thing first' mindset has been key to overcoming challenges and driving Guideline's impressive growth.

20 snips
Feb 6, 2025 • 1h 23min
Inside Braze’s blitz to $500M in CARR | Building broad, going global, and outfoxing the competition | Bill Magnuson (Co-founder & CEO) and Kevin Wang (CPO)
Bill Magnuson, co-founder and CEO of Braze, and Kevin Wang, CPO, share their incredible journey from a TechCrunch Hackathon to a $4.4B platform. They discuss insights on the mobile revolution and breaking traditional startup rules. The duo emphasizes the importance of first principles thinking and ethical data practices in tech development. They strategically navigate competition and adapt to market shifts, proving resilience is key in building meaningful customer relationships. Tune in for their fascinating take on growth and innovation!

119 snips
Jan 23, 2025 • 1h 3min
Inside Clay's unconventional path to $1.25B: Rethinking GTM, pricing, and enterprise sales | Varun Anand (Co-founder and Head of Operations)
Varun Anand, Co-founder and Head of Operations at Clay, shares insights from his journey in building a $1.25B startup that leverages data and AI for GTM innovations. He discusses transformative shifts to product-led growth, highlighting unconventional tactics like using WhatsApp and Reddit for outreach. Varun emphasizes the significance of hiring passionate individuals and strategic branding in a competitive tech landscape. He also advocates for unique compensation strategies to nurture talent and foster a culture that values personal contributions.

39 snips
Dec 19, 2024 • 55min
Building a 4 billion dollar data platform: Inside dbt Labs’ unconventional path | Tristan Handy (Co-founder and CEO, ex-RJMetrics, Squarespace)
Tristan Handy, the Founder and CEO of dbt Labs, shares his journey of transforming a consultancy into a $4 billion cloud-based data platform. He reveals unexpected strategies for community building and driving software adoption after open-sourcing their tools. Tristan discusses the pivotal moment for seeking venture funding and emphasizes the importance of humility in creating a user-centric startup. He also touches on the impact of cloud technology on data analytics and the personal growth challenges faced in entrepreneurship.

55 snips
Dec 5, 2024 • 1h 10min
How Figma taps into taste, simplicity, and storytelling | Yuhki Yamashita (CPO at Figma, ex-Uber, Google, Microsoft)
Yuhki Yamashita, Chief Product Officer at Figma and former product leader at Uber, Google, and Microsoft, shares his insights on product design and storytelling. He discusses Figma’s evolution as a browser-based design tool and the importance of simple yet powerful products. Yuhki emphasizes the need for adaptability when transitioning from big tech to agile environments and the significance of storytelling in product development to engage users. His reflections on the dynamics of teamwork and nurturing taste highlight the journey from good to extraordinary product management.

16 snips
Nov 14, 2024 • 34min
How to find customers in the Dept of Defense: From prototype to the Pentagon | Steve Blank (Hacking for Defense)
Steve Blank, an Adjunct Professor at Stanford and expert in defense innovation, shares his insights on navigating the complexities of selling to the Department of Defense. He emphasizes the stark differences between commercial and military market strategies, detailing how startups can find mission solution fit. Steve discusses common pitfalls startups face and the significance of building key relationships in national security. He also highlights the transformation of Silicon Valley's attitude towards defense founders, offering fresh strategies for success in this unique sector.

Oct 10, 2024 • 1h 10min
Shifting Career Altitudes: Insights from a CPO’s Journey Leading in Nearly Every Function | Anneka Gupta (Rubrik, ex-LiveRamp)
Anneka Gupta, Chief Product Officer at Rubrik and former leader at LiveRamp, shares her insights from nearly two decades in tech. She reveals how LiveRamp skyrocketed from $30M to $200M ARR in just three years. Gupta discusses the balance between specialization and broad expertise, the significance of mentorship, and the complexities of migrating Fortune 500 clients post-acquisition. She also highlights the need for product managers to enhance their commercial sensibility and the value of diverse experiences in product leadership for effective decision-making.

80 snips
Sep 26, 2024 • 1h 6min
How to find and pull startup growth levers | Matt Lerner (Founder and CEO at SYSTM, Author of Growth Levers)
Matt Lerner, Founder and CEO of SYSTM and author of "Growth Levers", shares insights on startup growth strategies that have propelled over 200 companies. He discusses identifying key growth drivers and emphasizes the importance of understanding customer needs through 'locksmith moments'. Matt uses case studies like Popsa to illustrate how acknowledging bottlenecks and effective messaging can boost growth. He also highlights the transition to a growth-focused mindset and the pivotal role of leadership in shaping successful organizational strategies.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.