

Ari Murray - Content That Converts (Content Legends Virtual Series)
14 snips Nov 29, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
Introduction
00:00 • 2min
What Makes a Good SMS Strategy?
01:40 • 2min
When Should You Plug in Emails Versus SMS?
03:17 • 2min
Email Marketing - Should You Text Everyone in Your List?
05:00 • 2min
How Do You Write Engaging Copy?
07:24 • 3min
The First Line of Copy
10:50 • 3min
Copywriting for Email Versus Text Messages
14:16 • 2min
Write Like You Talk
16:34 • 3min
Can't Reach Multiple Demos?
19:58 • 2min
Copywriting Email for Millennials and Gen Z Customers
22:06 • 3min
B2B Copy Isn't Different From B2C Copy
24:52 • 2min
How Do You Decide on Subject Lines for Emails?
26:26 • 3min
Emojis Make You Less Legit?
29:09 • 4min
B2B Brands - The Best Content Rises to the Top
32:48 • 3min
What's Your Strategy to Stand Out in an Over-Saturated Market?
35:20 • 5min
How Do You Tailor Content for Different Stages of the Buyer Journey?
40:11 • 2min
Brands That Are Doing Content Well Right Now?
42:23 • 4min