Ari Murray - Content That Converts (Content Legends Virtual Series)
The Marketing Millennials
00:00
How Do You Tailor Content for Different Stages of the Buyer Journey?
How do you tailor content for different stages of the buyer journey? I think it's just about keeping track of your cohorts and obviously people are at different stages. As a brand we also have maybe two product launches this month or a Q4 that is a very aggressive goal so I think you have to respect where they are and hit with education but you also need to like not forestake the current state of now.
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