30 Minutes to President's Club | No-Nonsense Sales #146 - Booking more outbound meetings with slapping (Florin Tatulea, Director of Sales @ Barley)
12 snips
Dec 28, 2022 AI Snips
Chapters
Transcript
Episode notes
Fix Email Deliverability First
- Set up DNS records and use an inbox warmer to protect email deliverability.
- Add profile pictures and real addresses to reduce bot signals and improve open rates.
Name Direct Reports In Subject Lines
- Use subject lines that name direct reports and state the cost of inaction to boost opens.
- Research titles and insert first names of impacted direct reports to make subject lines feel internal.
Subject Line Example From Plato
- While at Plato, Florin named direct managers in subject lines referencing retention risk.
- The approach tied mentorship gaps to attrition and drove strong engagement.