30 Minutes to President's Club | No-Nonsense Sales cover image

#146 - Booking more outbound meetings with slapping (Florin Tatulea, Director of Sales @ Barley)

30 Minutes to President's Club | No-Nonsense Sales

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How to Create a Sequence That Works for You

Florian: I think my frameworks are somewhat based off of the famous Goji sequence. What you need to start thinking about is how a sequence is very much like a demand engine and like a retargeted ad just because people are not picking up their phone. If that truly is their phone number and they can see that call from you and then you send them an email and then they see your face on LinkedIn, that means it's working. And so on the note of sequence structure, Florin, can you give me a sense of when and how are you weaving in social touches into your sequences? The second piece of this would be, are you doing this for all of your prospects

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