

Armand Farrokh and Nick Cegelski: Cold Calling Sucks (and That’s Why It Works)
Aug 19, 2024
Armand Farrokh and Nick Cegelski, founders of '30 Minutes to President’s Club' and authors of a groundbreaking book, dive into the world of cold calling. They discuss insights from analyzing over 300 million calls, revealing that success hinges on tone and accurate data. The duo emphasizes a multi-channel approach and shares practical tips for overcoming objections and engaging gatekeepers. With humor and authenticity, they advocate for a human touch in sales, making cold calling a crucial strategy in today’s tech-driven landscape.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
Evaluating the Value of Cold Calling in Modern Sales
01:54 • 6min
Maximizing Cold Calling Effectiveness: Techniques of Top Sales Reps
07:32 • 5min
Mastering Cold Calling Techniques
12:44 • 30min
Overcoming Cold Call Objections
42:29 • 7min
Mastering Cold Call Objections
49:57 • 8min
Mastering Cold Calls
57:43 • 6min