

Make It Happen Mondays - B2B Sales Talk with John Barrows
John Barrows
John Barrows is a leading B2B sales trainer and founder of JBarrows Consulting. His clients include Salesforce, LinkedIn, and Okta. Each Week he gives you actionable sales tips to close more business and brings on industry leaders.
Episodes
Mentioned books

Feb 2, 2026 • 56min
Unstress Your Leadership Style with Guest Amy Leneker
Amy Leneker is a recovering workaholic turned joy strategist—and her message couldn’t be more timely. In this episode, Amy joins John to share insights from her upcoming book Cheers to Monday, a science-backed guide to breaking the cycle of burnout and embracing joy as a leadership strategy.A former C-suite executive and advisor to Fortune 100 companies, Amy opens up about hitting rock bottom—not once, but twice—and what it taught her about stress, success, and what really matters. She introduces her “Un-Stressing Method”: See, Sort, Solve, Celebrate—a practical and empowering framework that helps leaders manage their own stress while reducing the stress they place on others.They also dive into concepts like the Stockdale Paradox, the difference between happiness and joy, and why emotional honesty is the new leadership superpower. This episode is packed with actionable tools, honest reflection, and a refreshing take on what it really means to thrive in today’s high-pressure world.Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Amy on LinkedIn: https://www.linkedin.com/in/amylenekerCheck out Amy's Website: https://www.amyleneker.com/Connect with Amy on IG: https://www.instagram.com/amy.leneker/Get Amy's Book "Cheers to Monday" Here: https://www.amazon.com/Cheers-Monday-Surprisingly-Simple-Method/dp/1394388802Check out Amy's Podcast "Less Stress, More Joy" Here: https://podcasts.apple.com/us/podcast/less-stress-more-joy-with-amy-leneker/id1864772376

Jan 26, 2026 • 1h 4min
The NeuroStrategy™ Behind Buyer Behavior with Jake Stahl
Jake Stahl, psychological strategist and founder/CEO of Orchestraight who created NeuroStrategy™, brings a psychology-first lens to selling. He explores NLP as ethical influence, how state changes and mirroring build rapid trust, and the STRAT framework for signaling, reframing, and driving action. Practical talk on instructional design, breaking conditioned responses, and optimizing presence for remote and in-person selling.

Jan 19, 2026 • 50min
Transparency Wins More Deals with Todd Caponi
Todd Caponi, bestselling author of The Transparency Sale and now The Transparent Negotiation, joins to talk about what sellers and leaders are still getting wrong about closing deals. He breaks down the four key levers every negotiation hinges on, and why transparency, when used right, is your strongest closing strategy.From reframing discounts as a payment for revenue predictability to exposing how fake deadlines and end-of-month pressure tactics actually kill pipeline momentum, Todd shares how to negotiate with integrity, speed, and trust. Plus, there are some hilarious history lessons along the way involving sweaters, cheeseburgers, and sales tactics from the 1800s that still (shockingly) show up in boardrooms today.Whether you’re a frontline seller tired of price-pushing or a CRO trying to build a high-trust revenue engine, this episode will give you modern, actionable negotiation strategies that actually work.Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Todd on LinkedIn: https://www.linkedin.com/in/toddcaponi/Check out Todd's Website: https://toddcaponi.com/Get Todd's Book "Four Levers Negotiating" Here: https://www.simonandschuster.com/books/Four-Levers-Negotiating/Todd-Caponi/9781637748404Visit the "Four Levers Negotiating" Website Here: https://toddcaponi.com/four-levers-negotiating/Check out Todd's Podcast "The Sales History Podcast" Here: https://saleshistory.buzzsprout.com/

Jan 12, 2026 • 58min
The Sales Side of Hiring with Michael King
In this episode of Make It Happen Mondays, John welcomes Michael King, founder of King Recruiting and one of the sharpest minds when it comes to hiring, recruiting, and building exceptional teams. Michael has worked with high-growth companies for years and knows exactly where the hiring process breaks down — and more importantly, how to fix it.John and Michael talk about why traditional recruiting is broken, how founders and sales leaders need to sell the opportunity (not just list requirements), and the mistake most companies make by not aligning hiring to their go-to-market motion. Michael breaks down why recruiting should be treated like a pipeline — with leads, qualification, and conversion — and how to attract top-tier talent in a hyper-competitive market.If you’re a founder, sales leader, or anyone responsible for building teams in today’s market, this episode is packed with perspective-shifting insights and tactical frameworks you can use immediately. Whether you’re hiring your first AE or scaling a GTM org, Michael’s approach will help you get it right.Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Michael on LinkedIn: https://www.linkedin.com/in/michaelking/Check out Michael's Website: https://kingrecruiting.net/Get Michael's Book "Be There When I Return" here: https://www.michaeltking.com/

Jan 5, 2026 • 60min
Confidence, Careers, and Community with Kim Nicholas
This episode takes a meaningful turn from the usual sales conversations. John sits down with Kim Nicholas, Executive Director of Genesys Works Chicago, to talk about creating real opportunity for underserved youth and how businesses benefit in the process.From her own upbringing in Chicago’s public school system to launching one of the first charter schools in the area, Kim has been on a lifelong mission to bridge the gap between potential and access. Now through Genesys Works, she’s helping high school students step directly into paid internships with major companies—developing job skills, confidence, and careers.Kim shares the “Discipline Life” framework she created—rooted in self-perception, respect for others, and productive persistence—and explains how this mindset is transforming lives and communities. If you’re looking for a story about belief, purpose, and the real ROI of doing good, this conversation is for you.Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Kim on LinkedIn: https://www.linkedin.com/in/kim-nicholas-day/Check out Kim's Website: https://genesysworks.org/locations/chicago/

Dec 29, 2025 • 58min
The business coach who helped me define my WHY with Jonathan Domsky
This conversation is one that hits close to home. Jonathan Domsky isn’t just a business and life coach for entrepreneurs — he was my coach during one of the most difficult periods of my life. After losing my dad and watching my business wobble, I felt like I was stuck in neutral. Outwardly things looked fine, but internally, I was spinning. Jonathan helped me reconnect with my core values, rediscover my “why,” and realign the direction of both my business and life.In this episode, we dig into what it really means to grow — not just your company, but yourself. We talk about the hidden tension between external achievement and internal fulfillment, how most people misunderstand their values, and why your next level of success starts inside.Jonathan’s approach doesn’t stop at goal-setting and accountability. He helps leaders untangle the inner knots that are quietly holding them back. If you’re a high-performer who’s hit a wall, or just feeling like something’s off, this episode might be the reset you didn’t know you needed.Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Jonathan on LinkedIn: https://www.linkedin.com/in/business-personal-growth-coach/ Check out Jonathan's Website: https://untangled-coaching.com/ Check out Jonathan's Youtube channel: https://www.youtube.com/@untangledcoaching3354/videos

Dec 22, 2025 • 1h 3min
When the Grind Almost KILLS You with Roderick Jefferson
This week’s episode of Make It Happen Mondays hits deeper than most—with someone who’s more than just a guest: Roderick Jefferson is family. A globally respected sales enablement leader, keynote speaker, and author of The Stroke of Success, Roderick shares the story of how a relentless hustle nearly cost him everything—after suffering a stroke that left him with just a 2% chance of survival.We unpack what really matters when life slams the brakes on your career, your health, and your identity. From the early warning signs he ignored, to the mental, emotional, and physical battles of recovery, Roderick opens up about the shift from burnout to balance—and how vulnerability, connection, and purpose have taken center stage in his leadership and life.This is not just a conversation about sales or business—this is about perspective, resilience, and redefining success. If you’re feeling the weight of burnout, or just need a moment of clarity in the chaos, don’t miss this one.And if you’re looking for a keynote speaker who speaks with power, purpose, and lived experience—book Roderick. You won’t regret it.Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Roderick on LinkedIn: https://www.linkedin.com/in/roderickjefferson/Check out Roderick's Website: https://www.roderickjefferson.com/Get Roderick's Book "Stroke of Success": https://www.roderickjefferson.com/stroke-of-success

7 snips
Dec 15, 2025 • 1h 4min
Owning the Pipeline Like a CEO with Leslie Venetz
Leslie Venetz, a renowned sales practitioner and author of the bestselling book "Profit-Generating Pipeline," brings her expertise to the table. She dives into the importance of territory planning and shares her unique nine-step pipeline framework. Leslie emphasizes curiosity as a teachable skill and discusses the balance between quantity and quality in outreach. Treating your territory like a CEO is key, alongside understanding customer motivations and risk profiles. This is a deep dive into refining your sales approach and pipeline management.

Dec 8, 2025 • 58min
Meet Buyers Where They Are - With Rex Galbraith
Rex Galbraith has worn almost every sales hat over his 20+ year SaaS career, and for the last decade, he’s helped build Consensus into the category leader for interactive demo automation. In this episode, John and Rex dive deep into why traditional product demos are failing today’s buyers—and what to do instead.You’ll hear how Rex and his team use unideal customer profiles (UCPs) to actively disqualify bad-fit prospects, how automating parts of the demo process frees reps to sell smarter, not harder, and why focusing on retention over acquisition is the mindset shift modern sales orgs need.Rex also opens up about leading through tough moments—rebrands, layoffs, even running the company out of a grocery store—and the values that kept him grounded through it all. If you care about sales efficiency, buyer enablement, or becoming the kind of AE who thrives in the AI era, this one’s for you.Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/Connect with John on IG: https://www.instagram.com/johnmbarrows/Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1 Join John's Newsletter: https://www.jbarrows.com/newsletterConnect with Rex on LinkedIn: https://www.linkedin.com/in/rexgalbraith Check out the Consensus Website: https://goconsensus.com/

13 snips
Dec 1, 2025 • 54min
$2.3B in Sales Truths with Dave Govan
In this engaging discussion, Dave Govan, Founder and CEO of G2 Strategic Advisory Services, shares his insights from driving over $2.3 billion in sales. He emphasizes the critical role of business acumen over tactical skills for sales reps today. Dave explores how AI can enhance preparation and coaching but warns it might diminish the grit in junior reps. He also addresses common GTM pitfalls and the importance of aligning messaging with customer needs to optimize sales execution. A must-listen for B2B professionals looking to stay ahead!


