
Armand Farrokh and Nick Cegelski: Cold Calling Sucks (and That’s Why It Works)
Make It Happen Mondays - B2B Sales Talk with John Barrows
Overcoming Cold Call Objections
This chapter explores common objections in cold calling, emphasizing the importance of recognizing dismissive reactions over genuine concerns. It introduces a unique three-step method for overcoming these objections and highlights the value of authenticity and human connection in sales communication.
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