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30min chapter
Armand Farrokh and Nick Cegelski: Cold Calling Sucks (and That’s Why It Works)
Make It Happen Mondays - B2B Sales Talk with John Barrows
Mastering Cold Calling Techniques
This chapter explores effective strategies for cold calling, highlighting the benefits of leaving voicemails to improve email response rates. It emphasizes a structured approach to outreach, advocating for research, personalization, and persistent engagement while addressing the evolving landscape of sales in a technology-driven age. The speakers share their experiences and the significance of grit and adaptability in overcoming common challenges faced by sales professionals.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode