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6min chapter
Armand Farrokh and Nick Cegelski: Cold Calling Sucks (and That’s Why It Works)
Make It Happen Mondays - B2B Sales Talk with John Barrows
Mastering Cold Calls
This chapter explores effective communication strategies with gatekeepers during cold calls, emphasizing the importance of a conversational tone and minimal information. It also showcases the upcoming book 'Cold Calling Sucks, and That's Why It Works,' which offers comprehensive techniques and resources for enhancing cold calling skills.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode