Yes, and Marketing

How to Craft Your Strategic Narrative with Andy Raskin

Sep 2, 2020

48:07

Episode guests

Andy Raskin

AI Chapters

Episode notes

Introduction

4min

How to Turn Your Career Into a Career

3min

The Importance of Strategic Narrative

2min

The Importance of Strategic Narrative in Your Business

2min

The Role of the CMO in the Strategic Narrative of a Company

3min

How to Tell a Story That Unites

4min

How Long Does It Take to Take a New CEO a Company From Beginning to End?

3min

The Importance of a Sales Pitch

2min

The Power of Context in Sales

2min

10.

The Power of Revenue Intelligence

5min

11.

How to Create a New Category for Strategic Narrative

4min

12.

The Bigger Narrative

3min

13.

How to Invest in a Medium Marketing Channel

4min

14.

The Importance of Sharing Random Thoughts

2min

15.

Ultimate Frisbee: A Deep Impact on My Work World

3min

16.

The Spirit of Ultimate Frisbee

2min

#025: A company without a story is a company without a strategy. Learn how to create a narrative that will reshape your buyers' journey, and hear Steve and Andy's thoughts on why LinkedIn, Andy's mom, and Ultimate Frisbee are all awesome.

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