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#61 Malcom McLean: The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger

Feb 25, 2019
01:29:40

Podcast summary created with Snipd AI

Quick takeaways

  • McLean revolutionized the transportation industry by focusing on cost-effective container shipping solutions.
  • McLean's marketing strategy emphasized annual cost savings to showcase container shipping's efficiency.

Deep dives

Invention of the Shipping Container

In 1956, Malcolm McLean revolutionized the transportation industry by introducing container shipping. Moving goods inefficient and expensive before, McLean's insight was to focus on the core problem of moving cargo, not just sailing ships. He integrated the entire system around the container, from ports to trucks, setting a new standard for cost-effective and efficient freight handling.

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