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#61 Malcom McLean: The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger
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How to Stop Learning What to Do From Malcolm McLean
Malcolm McLean had learned from his mistakes with the speedy SL7's whose fuel bills ate up their profits so they're okay I'm not going to make that mistake again. The new ships were built for an era of expensive oil and would conserve fuel by sailing at only 18 knots taking longer than evergreen's vessels to sail around the worldMcLean dubbed his new vessels econ ships because their fuel economy along with the scale economies created by their normal size would produce the lowest cost per container ship per container of any vessel.
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