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this is business
sell better: sales strategies and how to close deals with Scott Smith
Mar 22, 2024
Special guest Scott Smith, experienced in sales at tech companies, shares strategies such as personal connections, handling sales pressure, identifying decision makers early, and emphasizing customer needs to close deals successfully. The podcast explores navigating sales complexity, building customer understanding, active listening, and post-sales service for enhanced customer relationships.
01:27:53
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Quick takeaways
- Sales involve connecting with customers across industries, emphasizing personal branding and relationship building.
- Learning from mentors and training programs enhances sales acumen through tailored techniques and individualized approaches.
Deep dives
Understanding the Role of Sales in Business
All business activities ultimately revolve around sales, where the fundamental premise is to sell a product or service at a margin that ensures profits. Whether you run a business or work as an employee, selling is intrinsic to daily operations. Sales involve connecting with customers regardless of the industry, emphasizing the importance of selling oneself first as a foundation for all transactions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode