15min chapter

this is business cover image

sell better: sales strategies and how to close deals with Scott Smith

this is business

CHAPTER

Navigating Sales Pressure and Customer Relationships

The chapter explores a personal encounter with sales pressure while purchasing phone insurance, highlighting the importance of salespeople guiding customers with expertise and respect. Anecdotes about iPhone releases and sales strategies are shared, emphasizing the need to tailor approaches to meet diverse customer needs. The discussion underlines the significance of building genuine connections, avoiding desperation in sales interactions, and empowering customers to make informed decisions for long-term success.

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